How to Make Even More Money as a Sleep Consultant
Hey, fellow baby sleep consultants! Violet here. So, you’ve already chosen this incredible career – but maybe you’re looking to level up your earnings and make more money as a sleep consultant.
In this field, you never have to remain stagnant. There is ALWAYS another service to add or niche to uncover that will make your business better and better.
We all know that this career is incredibly rewarding (both emotionally and financially), but there’s always room to grow your income even further. Here are some methods that our graduates from the Institute of Pediatric Sleep and Parenting have used to level up their business and generate more income.
While most of our graduates start out making an impressive average of $60k-$160k yearly, many of them have gone above and beyond by implementing these strategies!
So, here’s how to level up your sleep consulting business and make even more money as a consultant!
Affiliate Marketing: Earning Commission on Recommendations
This is a great (and low-effort!) way that many sleep consultants make extra money. How often do you find yourself recommending products to parents or friends or other consultants?
All. The. Time.
Why not earn a commission for these recommendations?
Affiliate marketing can serve as a great side income, providing you with a commission for your favorite baby products that you’re already advocating for.
It’s a win-win; your clients get the best product recommendations, and you earn extra for your endorsements.
There are many different platforms, such as Shareasale.com, Impact.com, and, of course the most popular, Amazon.
Here’s how easy it is to become an Amazon Affiliate:
1. Visit the Amazon Associates Website Go to https://affiliate-program.amazon.com
2. Create an Account: Click on “Sign Up.” If you already have an Amazon account, you can use that to sign in. If not, create a new account.
3. Enter Required Information: Follow the prompts to enter all necessary information, including your account details and website information.
4. Choose Your Payment Method: Select how you would like to receive your payments. Options include direct deposit, Amazon gift card, or check.
5. Verify Your Identity: Complete the identity verification process, which may include a phone call for verification.
That’s it! Once you complete these steps, you’ll be on your way to becoming an Amazon affiliate and can share links to your favorite baby products.
Diversify Your Services
Expanding your services to include additional areas of expertise is a strategic way to grow your business and expand your knowledge.
I can’t tell you how many sleep-training clients I’ve had who eventually turned into potty-training clients (because, duh, babies grow!).
You KNOW your clients will eventually need this additional service, so it’s a perfect area of expertise to get specialized in. Then, you can add it to your service offerings and make more income without looking for brand new clients.
Our Potty Training Consultant Certification can equip you with the necessary skills to confidently offer this service to your clients.
Or, if potty-training isn’t your thing, you can diversify in other areas.
For example, you can become a Newborn Sleep Specialist or a Special Needs Sleep Specialist.
These additional skills will SIGNIFICANTLY increase your marketability, and by extension, your potential earnings. Specializing is a great move to make that gives you a competitive edge.
Plus, you can cater to a broader range of clients and get a deeper level of trust and confidence in your chosen area of expertise.
Have you seen our new Business Growth Bundle?
Bundle these revenue-boosting courses for a SIGNIFICANT discount!
Put your Blog to WORK
If you run a blog as part of your consulting business, offering advertising space can be another side income.
You’re adding value to your readers’ screen through your blog, and making a little extra money on the side!
Reach out to major baby brands to offer space for blog posts or links, and be ready with a brand kit to present your blog’s value to prospective advertisers.
(Plus, it will strengthen your network within the industry – two birds, one stone.)
Level Up to Make More Money as a Sleep Consultant
For those looking to scale their business even more and truly create passive income, start looking at your marketing and sales funnels.
If you’re particularly knowledgeable in a certain area, you could create a DIY e-guide on that topic and sell it as a low-ticket offer. By promoting your e-guide through ads and following up with an upsell email sequence, you can point those leads towards your sleep packages, creating a dual revenue stream.
You can create passive income through the sale of your e-guide (or whatever asset you create), but it will position your more expensive services as the logical next step for your clients, boosting your sleep package sales significantly.
Making More Money as a Sleep Consultant: Real Success Stories
These upleveling strategies have been utilized by so many of our Sleep Consultant Program grads. And they have seen MASSIVE success from their businesses.
Here are a couple wins from the community:
- Sleep Better Baby: “It’s been 2 years since I started my business and I have 14 employees now and the company makes 600k in a year! 😀 Thanks Violet!”
- Counting Sheep with Jane: “Not only did I replace my 9-5 corporate job to create the most amazing life balance, but I earn WAY more money than I did before!”
- Dream Baby Sleep: “I started small and now have a global team of certified consultants all trained by @instituteofpediatricsleep. Our average client booking is $595. With only 2 clients per week, you can earn on average $4500/month without even hustling. Such a rewarding career with unlimited potential.”
These are just a few examples of how diversifying services, leveraging affiliate marketing, and using your specialties can make your business stand out from the crowd and earn more money.
Want to learn more about growing your business and how to make even more money as a baby sleep consultant? I’ve got tons of resources right here!